The Beginner’s Guide to Custom Kraft Paper Packaging for Marijuana Brands

When I first started exploring cannabis packaging, I had no idea how big of a game-changer kraft paper packaging would be.

I thought it was just “the brown paper stuff,” but turns out, it’s one of the smartest, most brandable, and eco-friendly options out there

—especially if you’re just starting a marijuana brand or launching a new product line.

 

In this guide, I’m breaking down everything you need to know about custom kraft paper packaging

—what it is, why cannabis companies love it, and the different types available, like kraft paper tube packaging and kraft paper box packaging.

I’ll walk you through how to design packaging that reflects your brand, stay compliant with labeling laws, and even how to source the right kraft paper packaging box supplier without overpaying or getting burned.

Whether you’re rolling out pre-rolls, edibles, or flower jars, this guide will help you choose sustainable packaging that looks great, protects your product, and makes your brand stand out—without breaking the bank.

Let’s get into it.

 

1. What Is Kraft Paper Packaging and Why Cannabis Brands Love It

If you’re new to the world of custom cannabis packaging, you’re probably seeing the term kraft paper packaging everywhere—and for good reason.

It’s durable, sustainable, and totally customizable. At its core, kraft paper packaging is made from wood pulp that’s processed without bleach, giving it that signature earthy brown color.

But don’t let the simplicity fool you—this material is surprisingly versatile and ideal for a variety of cannabis products.

One of the biggest reasons marijuana brands love kraft paper packaging is its natural, eco-friendly vibe.

It fits perfectly with the wellness image many cannabis companies are going for.

Plus, customers who value sustainability are way more likely to grab a product wrapped in recyclable, biodegradable packaging than a plastic jar or foil pouch.

If you’re trying to build a conscious brand, custom kraft paper packaging checks all the right boxes.

 

2. Types of Kraft Paper Packaging for Cannabis: Tubes, Boxes, and More

When it comes to kraft paper packaging for cannabis, there’s no shortage of options—and that’s exactly what makes it so versatile.

Whether you’re packaging pre-rolls, edibles, flower, or vape cartridges, there’s a kraft solution that can match your product, your brand aesthetic, and your budget.

Here are some of the most common (and coolest) types you’ll want to consider:

 

Childproof Cylinder Paper Packaging (Perfect for Pre-Rolls or Vape Carts)

If safety and compliance are a priority—and they should be—you can’t go wrong with childproof cylinder paper packaging.

These tubes combine the natural look and feel of kraft paper tube packaging with built-in child-resistant mechanisms that keep regulators happy and kids safe.

The smooth cylinder shape also adds a tactile, premium feel that elevates your product without the plastic-heavy look.

These work especially well for pre-rolls, vape cartridges, or even small jars of concentrates.

You can print your logo directly on the tube or add stickers to highlight strain names, THC content, or lab results.

It’s secure, sleek, and totally shelf-ready.

 

Kraft Sliding Box Packaging (Ideal for Pre-rolls, Edibles or Cartridges)

Looking for something that opens with a little flair?

Check out this kraft sliding box packaging. This style adds a premium unboxing experience with a slide-out drawer mechanism, all wrapped in durable kraft paper box packaging.

It’s a great fit for cannabis pre-rolls, edibles, pre-filled vape pens, or even gift sets.

What I love about this format is that it balances structure and simplicity.

The outer shell offers a strong base for printing, while the inner tray keeps your product protected and snug.

Plus, it’s easy to add tamper-proof labels or security stickers if you’re shipping or displaying in dispensaries.

 

Standard Kraft Paper Packaging Boxes (Great for Flower and Multi-Pack Products)

For classic, everyday cannabis products like flower jars, multi-pre-roll packs, or even CBD skincare items, standard kraft paper packaging boxes are your go-to.

These foldable cartons are easy to customize with your brand’s design, and they ship flat—which keeps your logistics simple and affordable.

If you’re just getting started and want a flexible option that works across different product lines, kraft paper packaging boxes give you the freedom to do small runs, test designs, and scale as you grow.

No matter which format you choose—whether it’s a secure tube, a premium sliding drawer, or a simple folding box

—kraft paper packaging gives your cannabis products a sustainable, natural edge that today’s customers love.

And when you pair the right product with the right packaging type, you’re not just selling weed—you’re building a brand.

 

3. How to Design Custom Kraft Paper Packaging That Reflects Your Brand

Let’s be real—your product might be amazing, but if the packaging doesn’t grab attention, it’s staying on the shelf.

That’s where custom kraft paper packaging shines.

It gives you a blank canvas to create something that actually reflects your brand’s personality, values, and vibe.

Start with your logo and brand colors. Kraft paper’s natural brown tone pairs well with muted earth tones, black ink, or bold minimalist designs.

You can get creative with matte or gloss finishes, embossing, spot UV, or foil stamping—yes, even on kraft paper.

If you’re going for that high-end organic feel, soft-touch lamination adds a super premium touch.

Don’t forget the little things, like where to place dosage info, QR codes, or product descriptions.

These elements help build trust with customers, especially in the cannabis space where education and clarity matter.

The goal is simple: design kraft paper packaging that not only protects your product but also tells your story.

 

4. Compliance & Labeling: What to Know When Using Kraft Paper Packaging

Let’s talk compliance—it’s not the fun part, but it’s absolutely critical.

No matter how beautiful your kraft paper packaging box looks, it needs to meet local and federal cannabis regulations.

That means proper labeling, child-resistant features (where required), and space for batch numbers, warnings, and THC content.

Good news is, kraft paper packaging can be fully compliant without losing its appeal.

For example, you can add compliant labels directly onto kraft paper box packaging, or work with your supplier to integrate CR (child-resistant) mechanisms into kraft paper tube packaging.

Some vendors even offer built-in seals or tabs that meet safety standards without using plastic.

My advice? Always check the latest packaging rules in your state or country and make sure your printer or supplier understands the regulations for cannabis packaging.

Compliance is easier when you build it into the design from the start.

 

5. Eco-Friendly Appeal: How Kraft Paper Packaging Supports Sustainable Cannabis

Sustainability is no longer just a trend—it’s a buying decision.

More cannabis consumers are looking for brands that care about the planet, and that includes your packaging.

Kraft paper packaging gives you a huge advantage here.

Unlike plastic or foil-lined bags, kraft packaging is typically made from renewable resources and is both recyclable and biodegradable.

If you opt for custom kraft paper packaging made with FSC-certified materials or soy-based inks, you’re showing customers you walk the walk—not just talk the talk.

Plus, using kraft paper tube packaging or boxes instead of plastic containers can significantly reduce your carbon footprint during production and shipping.

Lighter packaging = lower shipping emissions and costs. In other words, good for the planet and your bottom line.

 

6. Where to Find a Reliable Supplier for Custom Kraft Paper Packaging

Finding the right supplier for custom kraft paper packaging can make or break your project.

I’ve worked with plenty, and the best ones are the ones who understand the cannabis space and can guide you through every step—dielines, material choices, finishes, compliance… all of it.

When shopping around, look for suppliers who offer reasonable minimum order quantities (MOQs), quick turnaround times, and solid customer reviews.

Ask for a sample pack so you can see how their kraft paper packaging boxes or tubes look and feel in real life.

It’s also a good idea to ask about print options, sustainable materials, and whether they can handle special features like child-resistant closures.

 

Choosing the right packaging is one of the most important decisions you’ll make for your cannabis brand, and kraft paper packaging makes that choice a whole lot easier.

It’s affordable, eco-conscious, and endlessly customizable—whether you’re going for childproof tubes, sliding drawer boxes, or classic cartons.

With the right design and supplier, your custom kraft paper packaging can do way more than just hold your product—it can protect it, tell your story, and set you apart on the shelf.

If you’re just getting started, don’t overthink it—kraft paper packaging is the perfect place to begin.